Categories Marketing Agencies Creative Media Sustainability Technology

Iaaf

Asics

05 Dec 2016

2 min read
Asics takes over IAAF sponsorship after Adidas severed ties amid doping and corruption sca...
Asics
Oliviers Gers

17 Aug 2016

2 min read
Publicis’ LiquidThread president Olivier Gers hired as IAAF CEO to ‘build its fan base...
iaaf
doping

10 Jul 2016

2 min read
Athletics sponsors face another doping scandal ahead of Olympics
iaaf

16 Mar 2016

3 min read
Is sports sponsorship still worth the risk?
Opinion

10 Feb 2016

1 min read
Nestle drops IAAF sponsorship as corruption and doping accusations spark ‘negative public...
iaaf
Adidas

26 Jan 2016

4 min read
Adidas' decision to terminate IAAF contract illustrates the evolution of sports marketing
Adidas
Adidas ends IAAF sponsorship

25 Jan 2016

4 min read
Adidas terminates its IAAF sponsorship amid doping scandal but sports marketing industry alludes...
Adidas

26 Nov 2015

2 min read
IAAF president Seb Coe severs controversial Nike sponsorship
iaaf

09 Sep 2014

1 min read
Dentsu renews £200m agency partnership with the IAAF
Dentsu Group

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