Now that Game of Thrones is on hiatus for over a year, there may be no more hotly anticipated return of a show than the Netflix hit, Stranger Things. With season two streaming starting October 27, Netflix has come to New York Comic Con to give fans a glimpse into the paranormal activity that is to come in the new season, and they’re offering paranormal pedicab rides to fans.
Doner LA has partnered with Netflix to launch a Stranger Things spectacle in the streets of New York City with a free pedicab service piloted by lookalikes of the fan favorite, Dustin Henderson. The public teasers started today (October 5) – a ‘Throwback Thursday’ – with drive-by appearances at the Today Show and Good Morning America by a fleet of 20 Dustin-piloted pedicabs.
From now through Sunday, Comic Con attendees can hail free rides in pedicabs outfitted to be straight out of 1984 – effectively being taken back in time to the accompaniment of 80s musical hits. The paranormal pedicabs run during Comic Con hours, offering diehard fans one-of-a-kind Stranger Things swag and the ability to connect with the show in a unique way.
New York-based creative experiential agency NA Collective produced the event.