News - Marketing

News - Marketing

Channel 4 rolls out first programmatic campaigns with Dentsu Aegis ahead of All 4 TV relaunch

Channel 4 has kicked off its first programmatically-traded video-on-demand ads across 4oD –...

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Searing Comment; SXSW marketers asked to eat words after we brand them on to steaks

Searing Comment; SXSW marketers asked to eat words after we brand them on to steaks video
Searing Comment; SXSW marketers asked to eat words after we brand them on to steaks video
Searing Comment; SXSW marketers asked to eat words after we brand them on to steaks video

Welcome to The Drum's Buzzword BBQ, where media commentator Paul McEntee speaks to some of...

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5 Cool Things from SXSW: chosen by Huge managing director, Europe - Nathan Weyer

SXSW continues to expand exponentially each year, with the lines between interactive, film, and...

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