There is no denying the power of customer data, but if used badly it can have disastrous consequences and result in creating bad brand experiences and alienating customers. With terms like ‘data is the new oil’... Read more
Mobiles.co.uk, an online retail brand owned by the Carphone Warehouse, has released a hidden camera prank video on YouTube showing two members of the public completing a series of bizarre challenges.
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International campaigning and advocacy organisation One Campaign – co-founded by Bono – has teamed with a raft of actors and artists, including Matt Damon, Ben Affleck and Morgan Freeman for a film highlighting the Ebola... Read more