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Rebecca Stewart
Trends Editor
The Drum
Rebecca Stewart was formerly trends editor at The Drum
‘Joy, optimism and resilience’ – how Adidas unified its message in sports’ darkest...
Inside the Sainsbury’s and Argos ‘one-team’ digital model powered by Essence
Publicis chief lauds Epsilon ‘halo effect’ as ad giant beats Q3 expectations
Problem Solved #14: Keeping women off the bench after an ‘invisible’ summer of sport
Problem Solved #13: A lesson in tackling bloody taboos from Bodyform
Problem Solved #12: Helping marketers rise to the challenge of a global recession
Creative Works
Brands back World Mental Health Day: Asics, Dave, Snap & more unveil initiatives
The new ‘cool girls’: how DTC darlings such as Trinny London are upending beauty
What UK ad agencies need to know about keeping their offices open right now
How Farrow & Ball is bringing the luxury experience online for digital DIYers
Avon ‘blows the dust off’ its brand after a digital overhaul
Boris Johnson’s latest clampdown leaves the ad industry reeling – what now?
The new crisis PR: what should brands do when they’re ‘cancelled’?
Global brands advance towards 'holy grail' of cross-media measurement
'Hands. Face. Space': UK government's latest Covid-19 campaign splits opinion
'You had a baby, not a lobotomy' – returning to agency life after maternity leave
Data and ‘the Greta effect’ see Persil bring environmentalism to ‘Dirt is Good’
Maternity leave and Covid-19: how ad land can eliminate the working mum ‘blind spot’
MSQ completes Be Heard acquisition amid global M&A slowdown
Aldi eyes Great British Bake Off bump as it takes over sponsorship from Amazon
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