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Chris Sutcliffe
Senior reporter
The Drum
Former senior reporter for tech at The Drum
The AI-powered search race is on as Samsung considers ditching Google for Bing
Why the Royal Navy is experimenting with an AI-powered recruitment bot
What does broadcast-to-podcast tech mean for audio advertising?
The Drum Network
The Drum Network Podcast: Social Shopping 101
These companies are paying people to watch ads. Can the model work?
Which brands will actually pay for Twitter’s pay-to-play verification?
The secret sauce behind LinkedIn’s $5bn advertising business
Camden Town Brewery launches its largest ever ATL campaign on a river of beer
As Disney pulls out, why are brands still investing in the metaverse?
The Drum Network
‘Houdini in handcuffs’: will web3 really bring a sea change for marketers and consumer...
Now that marketers are finally sold on AI, can IBM Watson reclaim its crown?
‘Influence, entertainment, purchase’: How brand apps are evolving in 2023
‘Clicks don’t matter’: Meta, Standard Chartered, On Device Research & Dentsu on future...
Why Junior Olomowewe is championing the role of strategy for young marketers
Bombay Times and FCB India aim to #FixTheGlitch of workplace discrimination
Macpac touts outdoor gear dependability with a campaign cliffhanger
P&O Cruises, no not P&O Ferries, to sponsor Baftas in brand push
‘It’s very TikTok-led’: BuzzFeed’s Tasty is making its videos look less professional...
The Drum Network
Will the D2C brand revolution flourish or fizzle?
UK’s tech startups given lifeline as Silicon Valley Bank inks HSBC deal
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