Mars Sir Alex Ferguson

Mars honours Sir Alex Ferguson in ad by AMV BBDO

By Ishbel Macleod, PR and social media consultant

AMV BBDO

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Mars article

May 10, 2013 | 1 min read

Mars has unveiled a new ad, playing on its usual slogan, to mark the retirement of Sir Alex Ferguson as manager at Manchester United.

Created by AMV BBDO, the ad celebrates the manager, after it was found today that seven per cent of discussions about the retirement were tribute and praisefor Ferguson’s management career.

Mars Sir Alex Ferguson

Content created with:

AMV BBDO

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