Creative Creative Works OOH

Uber Eats wants you to know it will deliver absolutely anything

By Amy Houston, Senior Reporter

August 13, 2023 | 4 min read

Creative agency Mother London is behind the out-of-home (OOH) push.

Uber OOH ad campaign / Mother

Need some last-minute eggs, a cheeky bottle of wine, an emergency pack of nappies, or even a full, weekly shop? Uber Eats wants people in a pinch to know that it can, and will, deliver.

Alex Troughton, general manager at Uber Eats UK Grocery and New Verticals said: “This campaign aims to help break the misconception that Uber Eats only delivers from restaurants.

"It is actually home to so much more with literally thousands of grocery, alcohol and convenience items just a few taps away. It is not just Uber Eats, you can actually Uber Anything… this unmissable OOH campaign aims to deliver that message loud and clear.”

The campaign will run in the UK in key media locations and be supported by social media activations.

Credits

Brand: Uber Eats UK

Client: Romy Moeller, marketing lead

Creative agency: Mother

Creative: Mother

Strategy: Mother

Media: Essence Mediacom

Suggested newsletters for you

Daily Briefing

Daily

Catch up on the most important stories of the day, curated by our editorial team.

Ads of the Week

Wednesday

See the best ads of the last week - all in one place.

The Drum Insider

Once a month

Learn how to pitch to our editors and get published on The Drum.