Specsavers Creative BBC

Award-winning creative from the north of England and Northern Ireland


By Dani Gibson, Senior Writer

February 3, 2023 | 6 min read

As we get set to once again celebrate the UK’s best advertising by agencies and brands based outside of London, we take a look back at 2022’s award-winning work.

Eight gold winners of The Drum Roses Awards 2022 from north of the M90

Eight gold winners of The Drum Roses Awards 2022 were from the midlands

From Specsavers to Irn-Bru, top brands were recognized for their outstanding work at The Drum Roses Awards 2022 as we celebrated the fact that many of the UK’s most talented creatives live and work outside its capital city, with some of the best ideas born there too.

As entries open for the 2023 competition (there is an early bird discount available until February 23), we take the opportunity to look back at 2022’s award winners, with a particular focus on campaigns from agencies and brands from the north of England and Northern Ireland.

TV/Cinema Commercial Over 21 Seconds

Agency: BBC Creative

Client: BBC Sport, Salford.

Campaign: Extreme By Nature

Item of Self Promotion

Agency: Havas Lynx Group, Manchester

Campaign: A Very Havas Pride

Havas winner 2022

Most Creative Use of Media

Agency: Tangerine

Client: Specsavers, Manchester

Campaign: It’s Coming Home

It's Coming Home

Grand Prix, Art Direction, Sports/Health and Integrated Campaign

Agency: BBC Creative

Client: BBC Sport, Salford

Campaign: Let’s Go There – Summer Olympics

48 or 96 Sheet Poster

Agency: Genesis for

Client: Public Health Agency NI

Campaign: Smoking Laws

Smoking Laws

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Radio Campaign

Agency: TBWA\MCR

Client: Love 2 Shop, Manchester

Campaign: End Gift-Typing

Charity/Not for Profit Advert

Agency: The Medaille Trust

Client: The Medaille Trust, Salford

Campaign: Marked For Life

marked for life


Agency: EPM

Client: Mentor360


Consumer or E-commerce

Agency: McCann Leeds

Client: Slumberdown

Campaign: The Half Warm, Half Cool Duvet


Entries are open now for The Drum Roses 2023. Enter before February 23 for an early bird discount.

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