Welcome to The Drum's Business on the Move column, where we collate agency account news, reviews, agency launches, rebrands and acquisitions.
Send your acquisitions, reviews, account wins and launch news to imogen.watson@thedrum.com.
EMEA wins
Gravity Road has won the account of Pukka Herbs, the Unilever-owned tea and infusions brand. This is the first time Pukka Herbs has formally appointed an agency.
Full service, creative digital design agency Xigen has been selected by 3P Direct Ltd to design, build and launch its new website ukprinting.com, which will be launched in a few months’ time.
Oreo and Snapchat have partnered together to launch a pan-European campaign, developed by Elvis.
AccorHotels has partnered with Jalou Media Group and L'Officiel tasked with magazine and editorial content creation.
M/Six has won the global media account for London Business School.
Salomon has continued its partnership with Brandwave Marketing for a third year running.
APAC wins
Publicis Media has won the media account of Rio Tinto, a multinational mining company.
Hawaiian Airlines has appointed The PR team to its Australian and New Zealand PR account.
Atomic 212 has won the media planning and buying account for Charles Darwin University.
Outbrain has signed a pan-regional deal with Eurosport.
Merkley+Partners has won the account of Performix.
Americas Wins
Mower has been appointed the agency of record for Westchester County Tourism.
Reviews
Chevron has put its global media planning and buying business in review, to arrive at the end of WPP's latest contract. WPP has held the account for 16 years, working with a number of the conglomerate's agencies.
Launches
Lucky Generals has launched its first international office in New York.
VMLY&R has launched a global strategic commerce practice, citing Amazon, Alibaba and Walmart as key partners.
Vice Media has set up a live experience division.
New York-based creative VFX shop Artjail has opened up a new office in Toronto.
INVNT has opened an office in Singapore, which will be its second office in the APAC region.
Ikon has rebranded with a new brand identity and new strategic positioning. The rebranding was created by Landor.
Hogarth Worldwide has established a new operation in Miami.
Got a story or tip for Business on the Move? Send your acquisitions, reviews, account wins and launch news to imogen.watson@thedrum.com.
