Dream11 ropes in Happy mcgarrybowen for rebranding

Dream11 ropes in Happy mcgarrybowen for rebranding

Indian sports Game brand Dream11 has appointed Happy mcgarrybowen to create their new brand identity.

Happy mcgarrybowen will redesign the brand’s logo and will also create a comprehensive visual identity guidebook for implementation across all its product touch points as well as communication.

Happy mcgarrybowen has already created the visual imagery, iconography, logo animation for Dream11 with the aim to ensure consistent user experience.

Vikrant Mudaliar, CMO, Dream11 said, "We found Happy mcgarrybowen’s design strategy true to our brand’s ethos, and their experienced team came with a dynamic & youthful vibe - everything that we wanted to take our brand identity to the next level.”

PM Praveen Das, managing director, Happy mcgarrybowen said, “Happy mcgarrybowen has a talented, seasoned and specialised design team that has been creating waves for quite a few clients in the recent past. We are very happy to put our best foot forward for Dream11 and we look forward to taking the brand places in the coming months.”

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