Time's Up: Diet Madison Avenue curates the ad and media industry's #MeToo conversation via Instagram
An anonymous Instagram account by the name of "Diet Madison Avenue" has started calling out men accused of sexual misconduct in advertising and media.
An Instagram page called "Diet Madison Avenue" has been illuminating and educating the ad community on sexual misconduct / Roya-Ann Miller via Unsplash
The social media platform has been home to this group of individuals, with the description, "exposing sexual harassment in advertising agencies since October 2017, cuz HR won't." According to whistleblowers' bio, each of the stories have been diligently researched and confidential.
The page has posted necessary info for their over 2,000 followers, especially those who have been victimized by industry professionals, including hotlines like the National Suicide Prevention Hotline, Center Against Sexual Assault, the Time's Up Legal Defense Fund, and the National Alliance for Mental Illness. It has also given relevant information regarding other key issues in the industry, including mansplaining, speaking up to men who show signs of disrespect, and becoming an ally for underrepresented groups.
The page has also referenced the dismissal of at least three men in positions of executive power, including Publicis Seattle's Andrew Christou, and the Martin Agency's Joe Alexander, both released under scrutiny of sexual misconduct.
The Drum has requested comment from Diet Madison Avenue.