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Marketing Virgin America San Francisco

Virgin America airlines uses Cyber Monday to airlift stray chihuahuas in #TinyDogsTinyDeals campaign


By Laurie Fullerton | Freelance Writer

November 28, 2016 | 2 min read

There is an ancient myth that to see a Chihuahua in a dream symbolizes that a loved one is attempting to stand out enough to be noticed. Chihuahuas' dressed in sweaters and boarding a Virgin America flight is a dream come true as the city of San Francisco Animal Care & Control (SF ACC) is flying those in need of forever homes from San Francisco to the New York area on Cyber Monday.

Virgin America will host a special red carpet send-off at the departure gate at San Francisco International Airport (SFO) today for rescued Chihuahuas while travelers can help fund future flights and animal welfare efforts of Operation Chihuahua Airlift – as ten dollars from every booking on CyberMonday will be donated to the airline's shelter partners: SF ACC, ASPCA (The American Society for the Prevention of Cruelty to Animals) and Animal Haven shelters.

The overpopulation of the breed in California continues to force animal shelters to look elsewhere for help. As the only San Francisco-based airline, Virgin America first teamed up with the SF ACC to fly needy pups to new homes in 2010 to help address the influx of dogs at shelters in California. As part of its long-standing partnership with and commitment to SF ACC, Virgin America is undertaking its seventh operation Chihuahua airlift.

Virgin America teammate volunteers will escort the Chihuahuas on the flight to the East Coast today and will track their journey with real-time, in-flight updates at and via the airline's fleetwide Wi-Fi service.

Marketing Virgin America San Francisco

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