Dairy Crest retains the Social Partners to spread Clover and Cathedral City on social media
Dairy Crest has reappointed the Social Partners to manage social marketing for its core brands Clover and Cathedral City.
Following a competitive five-way pitch, the agency will oversee the social strategy of Clover, Cathedral City and Country Life.
Louise Pike, head of marketing at Dairy Crest, said: “[The Social Partners’] keen attention to metrics and focus on delivering ROI, along with a clear process and great team meant they were the natural choice to continue to partner our brands.”
Ben Corah, managing director at the Social Partners, added: “We are delighted to have been reappointed at a time when the brands are demanding greater commercial returns from their social activities.
"This is totally in-line with our approach, and is testament to the solid work the team has delivered.”
Content created with:
The Social Partners
A specialist, full-service, social marketing agency with 10 years experience of creating and managing social advocacy campaigns which lead to measureable ROI outcomes.
Part of Grey London and a WPP global network company since 2008.