The Drum Awards for Marketing - Entry Deadline

-d -h -min -sec

Beats By Dre Apple General News

Apple hints at iTunes overhaul with music journalist job ad

Author

By John Glenday | Reporter

February 24, 2015 | 1 min read

Apple is hinting at an overhaul of its iTunes software with a new job advert for a London based music journalist to oversee editorial output on the platform.

Following hot on the heels of Apple’s appointment of Radio 1 DJ Zane Lowe it marks a push to add merchandising promotion to its music offer.

The ad read: “iTunes is looking for an editorial producer with experience across pop culture and a specific expertise in music journalism. The editorial duties focus on writing, editing, managing a sea of freelancers, and working collaboratively with business and content heads to shape and define editorially driven merchandising promotions.”

Apple is currently in process of devising a new music app for release later this year which will feature curated playlists compiled by famous musicians and DJ’s as it integrates functionality from its recent Beats acquisition.

Beats By Dre Apple General News

More from Beats By Dre

View all

Trending

Industry insights

View all
Add your own content +