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By The Drum Team, Editorial

April 11, 2014 | 1 min read

On 1 April, during Advertising Week Europe, The Drum was running some high level interviews in a branded taxi, but it also bought another beaten-up taxi, and branded it with the names of rival publications Campain and Marketing Weak.

After being towed around London on the back of a tow-truck branded with our logo, people have asked us, 'where did the shabby cab go?'

Will he be like Herbie and go on adventures, or is something different in store?

The attached video offers a hint at what we did with it - can you guess what happens next?

All will be revealed soon...

Shabby Cab

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