Guy Hanson appointed as chairman of IAB Email Council
Guy Hanson, director of Return Path’s Response Consulting business, has been announced as the chairman of the Internet Advertising Bureau’s (IAB) Email Council.
In the role, Hanson will aim to educate and inspire marketers to help find the best role for email marketing, engage their customers and build their brands.
The email council covers areas such as communications, creative and full service agencies, brands, data owners and digital marketing suppliers.