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By Ishbel Macleod, PR and social media consultant

March 7, 2013 | 1 min read

Google has unveiled a new ad, created by Silent Studios and Not To Scale, which shows the impact it has on our life, by showing a day in the life of an expectant couple.

Google’s creative agency, Across The Pond, approached Not To Scale to produce the spot in London, while Silent Studios created the narrative and showed the use of Google products.

The spot shows how much some people rely on Google products, and that there are some days it is essential.


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