The Drum Awards for Marketing - Entry Deadline

-d -h -min -sec

Gangnam Style PSY Google

Psy’s Gangnam Style generates £5 million in YouTube advertising revenue

Author

By Jennifer Faull | Deputy Editor

January 24, 2013 | 1 min read

Viral video clip, Gangnam Style has made over £5 million ($8 million) in YouTube advertising revenue since its release in July 2012.

The figures from Google show that the video has been viewed 1.23 billion times since its upload, earning it $6.50 per 1,000 streams.

Additionally, the promotional space around the clip rose in value as it gained popularity.

Psy, star of the video, will take home around half of this revenue.

Gangnam Style PSY Google

More from Gangnam Style

View all

Trending

Industry insights

View all
Add your own content +