Paddy Power Sport Drum News

Paddy Power unveils ‘Roy the Redeemer’ statue on cliffs of Dover


By The Drum Team | Editorial

June 7, 2012 | 1 min read

Paddy Power has unveiled ‘Roy the Redeemer’, a reproduction of the Christ the Redeemer statue in Rio de Janeiro ahead of Euro 2012 in the name of fans who feel they need ‘divine intervention’ for success.

It took two months for the statue to be created and one week to install it on the white cliffs near St Margaret’s Bay in Dover.

The 108 foot statue is 96 foot wide and weighs eight tons, and was created as part of Paddy Power’s ‘We Hear You’ initiative, where the bookmaker acts on suggestions made through social media.

Ken Robertson from Paddy Power said “Since Christ the Redeemer was constructed in Rio de Janeiro in 1931, Brazil has gone on to become the world’s leading footballing nation. We’re hoping some of that success can rub off on England in time for their Euro 2012 opener against France on Monday. Anyway, at the end of the day this is definitely the closest Roy will get to Rio this month!”

Paddy Power Sport Drum News

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