Design

Imagination leads The Drum Design 100 list for 2012

By The Drum Team | Staff Writer

The Drum

|

Digital Transformation article

March 30, 2012 | 3 min read

Imagination has been named top design agency in The Drum Design 100, which is published today.

The independent creative agency brought in almost £50m in fee income in 2011. Also making the top ten are Start JudgeGill, Fortune Cookie, Reading Room, Checkland Kindleysides, Rufus Leonard, The Team, Seymourpowell, Emperor Design and 1HQ.

Compiled from a survey of the most prominent agencies operating in design in the UK, from graphic design studios to digital agencies and integrated shops, the list ranks agencies on their UK fee income from design activities for the 2011 calendar year.

Design100

Trends from the review include a sway towards digital influence in the design industry, and a lack of willingness from the majority of companies to be categorised in one specialism alone.

Illustrated with creative work from featured companies throughout, the publication also includes a Ones to Watch feature, naming a selection of agencies as key players for 2012, as well as an interview with Deborah Dawton, chief executive at Design Business Association.

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The list of all 100 companies, complete with rankings, locations, details of fee income and regional breakdown can be viewed here.

Subscribers can access a downloadable version of the full 54-page report here.

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Fortune Cookie is a world class full service digital agency delivering world class results for the world's leading companies.

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Rufus Leonard is an independent agency who builds category-defining service brands through design & technology. We act as the catalyst for service brands with the desire to be foremost, standard-setting, and first choice. Our services help brands define their unique promise then – crucially – deliver it across how they think, look and speak, how they interact with customers, how they harness innovations, and how they rally their people. We’ve been helping service brands retain, regain or define their categories for over 30 years, including British Gas, BBC, Lloyds Banking Group, Pinsent Masons, British Red Cross, The Gym Group, The Student Hotel, and London Business School.

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The Team is a creative branding and communications agency. We deliver brand strategy, standout marketing campaigns and internal communications, that result in customer and employee engagement.

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Seymourpowell is a world leading Design & Innovation agency. Our track record of imagining and then creating world-first innovation solutions stretches over 30 years, from the first cordless kettle and pocket mobile phone, to 21st Century solutions in sustainable transportation, e-payment and water filtration. 

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Emperor is a corporate and brand communications agency with offices in Edinburgh, London and Birmingham. Our range of services helps to communicate a company’s vision, strategy, direction and values through insightful and unifying corporate communications across six different disciplines: • Corporate reporting • Corporate websites • Corporate branding and identity • Employee engagement • Sustainability communications • Corporate and investor presentations

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