Read our new manifesto
22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

How experiential strategy increased brand awareness, ensuring success for Eurostar campaign

Eurostar’s High Speed Theatre was a highly imaginative 12-day experiential campaign developed jointly by brand experience agency BEcause and communications consultancy Firelighter to reinforce Eurostar’s position as a leader in sustainable short-haul travel to Europe. The campaign was staged at the inaugural “Garden Party to Make a Difference” at Clarence House. This unique festival, backed by HRH The Prince of Wales, aimed to promote sustainability in accessible ways to the public.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis