The last 12 months have been a hard year for marketing agencies. Budgets have been cut while staff have been marooned at home. But it’s also been a time of opportunity, as companies across the country began their own digital transformation campaigns. And the UK’s digital agencies have risen to the challenge.

At The Drum, we publish the voices and stories of digital marketers every day. But we wanted to grasp the impact of this year on the digital agency sector as a whole – and understand the state of the digital marketing nation. So, over the last few months, we’ve undertaken a new sector-wide research project: The Drum UK Digital Census. Our expert research team has polled digital agencies, clients and staff, in a comprehensive survey of the UK’s digital agency sector.

Over the coming weeks, we’ll be revealing our findings – revealing which of the UK’s digital agencies have the best client relationships, the best reputation among rivals and the best creative performance, as well as a best-of-the-best reflecting performance across all three categories – and investigating how the UK’s digital agencies have adapted during this last year in a series of special reports.

cameron clarke – editor

Top 50 digital agencies by peers UK 2021
Top 50 best award winning digital agencies UK 2021
Top 50 best client rated digital agencies UK 2021

Top 50 UK award winning digital agencies

The UK’s digital agency sector is one of the most vibrant and creatively dynamic agency scenes on the planet, a fact that no survey of the industry could ignore. And while creative quality is subjective, gold, silver and bronze don’t lie.

So, we’ve ranked the country’s digital agencies in order of which ones have won the most – and the best – awards for their creative output.

Our Awards poll surveyed 90 digital agencies across the country, from big-name network stables in London to indie shops far from the capital. We collected every award they took for their creative efforts in the last year and ranked them according to a special formula devised by our expert research team.

The geographical mix in our sample reflects the dominance of London in the industry: 59% of the agencies surveyed were located in the capital, while the importance of northern city hubs like Manchester, Liverpool and Leeds also shone through, with 16% of our sample found in the North West and North East of England. The remainder of the sample was split between the other English regions, Scotland, Ireland and Wales.

1 AKQA

Greater London

Greater London logo
2 AnalogFolk

Greater London

Greater London logo
3 Stein IAS

North West

North West logo
4 Karmarama

Greater London

Greater London logo
=5 Mosquito Digital

North West

North West logo
1 AKQA

Greater London

Greater London logo
2 AnalogFolk

Greater London

Greater London logo
3 Stein IAS

North West

North West logo
4 Karmarama

Greater London

Greater London logo
=5 Mosquito Digital

North West

North West logo
=5 AMVBBDO

Greater London

Greater London logo
7 iProspect UK

Greater London

Greater London logo
8 Mediacom

North West

North West logo
9 Merkle

Greater London

Greater London logo
10 Grey London

Greater London

Greater London logo
11 RAPP UK

Greater London

Greater London logo
12 1000heads

Greater London

Greater London logo
13 Qumin

Greater London

Greater London logo
14 Cheil

Greater London

Greater London logo
15 iCrossing

South East

South East logo
16 Zone

Greater London

Greater London logo
17 Torpedo

South East

South East logo
18 Publicis Sapient

Greater London

Greater London logo
=19 R/GA London

Greater London

Greater London logo
=19 Delete

Greater London

Greater London logo
21 Jaywing

Yorkshire & The Humber

Yorkshire & The Humber logo
=22 Tangerine Comms

North West

North West logo
=22 Rise at Seven

Yorkshire & The Humber

Yorkshire & The Humber logo
=22 Critical Mass

Greater London

Greater London logo
=25 Altair Media

Greater London

Greater London logo
=25 Croud

Greater London

Greater London logo
=25 Somo

Greater London

Greater London logo
28 Brave Bison

Greater London

Greater London logo
29 Grand Visual

Greater London

Greater London logo
30 The Media People

Greater London

Greater London logo
=31 Journey Further

Yorkshire & The Humber

Yorkshire & The Humber logo
=31 ClickThrough Marketing

West Midlands

West Midlands logo
=33 TIPi Group

Greater London

Greater London logo
=33 Found

Greater London

Greater London logo
=33 Stack Agency

Greater London

Greater London logo
36 Shout Digital

North East

North East logo
37 UNLIMITED

Greater London

Greater London logo
=38 383

West Midlands

West Midlands logo
=38 Beyond

Greater London

Greater London logo
40 NMPi by Incubeta

Greater London

Greater London logo
41 The Kite Factory

Greater London

Greater London logo
42 we are social

Greater London

Greater London logo
=43 Wilderness Agency

Greater London

Greater London logo
=43 In the company of huskies

Greater London

Greater London logo
=43 Yoyo Design

South East

South East logo
=43 Dept

North West

North West logo
=43 Fluid Digital

North West

North West logo
=43 Jungle Creations

Greater London

Greater London logo
=43 MediaVision

Greater London

Greater London logo
=43 Brilliant Noise

South East

South East logo
=43 MMT Digital

Greater London

Greater London logo