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Unsplash: Image distancing

Client: Unsplash
Date: Mar 2020
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Given the current need for social distancing to flatten the curve, image sourcing website Unsplash made a simple, visual statement on its homepage. Basically, they created literal distancing between the images on their homepage, to reflect the importance of social distancing.

When people go to the website, the images spread apart from each other, essentially distancing themselves.

The message is simple and immediate, and then redirects people towards highly credible resources for additional information.

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