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The Drum

Universal Music Group: 100% Her

Date: Mar 2021
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Universal Production Music has announced the launch of ‘100% HER: Contemporary Popular Songs,’ the second edition album from the ‘100% HER’ series with all tracks composed, mixed and mastered by women.

For the second year, the release will be timed in celebration of International Women’s Day. The sequel album features 10 contemporary pop songs created exclusively by female musicians around the world including the UK, Ireland, Africa and the US. With the initial ‘100% HER’ album focused on electronic tracks, 2021’s follow-up pivots toward contemporary pop music with tracks written for film, TV, gaming, online, and radio.

For the second year of the series, Universal Production Music continued its collaboration with shesaid.so, a global network of women and gender minorities in the music industry, as well as She Is The Music, an independent, global nonprofit working to increase the number of women in music.

The ongoing project underscores Universal Production Music’s focus on working to increase the number of women in production music and champions the huge contributions made by women in the industry.