The Drum Awards Festival - Official Deadline

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Agency: Uncle Grey
Date: Dec 2016
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Cheapflights has turned its online display media into a simple flight search, which enables you to search flights simply by dragging article images into Cheapflights web banners.

Say you live in London and you’re reading an article about your favourite local football team playing a Champions league match in Spain. Now you can simply drag the article image into the Cheapflights banner and it will instantly find you the best tickets, at the best price, for the next upcoming live match.

Nowadays a lot of people travel to experience sports, arts and music live. According to a recent UK report, 45% of live music audiences were music tourists and there were 9.5 million music tourists in the UK alone. For the initial launch Cheapflights have focused on sports, arts and music, but plan to soon include many other points of interests.

The ‘Drag, Drop and Go’ banner is live on sports, music and culture sections of major UK and global news websites such as the Guardian from today.

Credits

Creative Director: Thomas Ilum

Creative: Simon Naver

Additional Credits: Motion Designer: Mathias Nielsen

Digital Producer: David Cytryn

Client Service Director: Charlotte Porsager

Chief Strategy Officer: Lars Samuelsen

Development: Will Munhoz, WM Creative Labs

Head of Media Strategy & Planning: Rasmus Skjøtt