The Drum Awards Festival - Official Deadline

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Client: Target
Date: Oct 2018
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Target Austrlia’s new Christmas campaign tells the story of a young teenage boy who thoughtfully sets off to buy a gift for his mum, and then inadvertently leaves it behind, prompting the whole city to come together to get the gift back to him.

Credits

Client: Target Australia

• General Manager, Marketing: Kenton Elliot

• Head of Brand Communication and Customer Experience: Nicole Gillard

• Head of Creative: Nunzio Miano

• Brand Marketing Manager: Laurelle Esse

• Campaign Manager: Lauren Conte Agency: AJF Partnership, a GrowthOps Business

• Executive Creative Director: Josh Stephens

• Head of Strategy: Jacqueline Witts

• Group Account Director: Emily Pockley

• Creative Director: David Klein

• Senior Copywriter: Georgie Hanby

• Account Director: Tess Porter

• Strategic Planner: Hayley Read

• Account Manager: Lucy Bell

• Senior TV Producer: Liesel Haug Production: Revolver

• Director: Stephen Carroll

• Producer: Alice Grant Media planning and buying: OMD