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Telekom Eletronic Beats: The Lenz by Saatchi & Saatchi London

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The iconic Deutsche Telekom colour magenta has been harnessed to create a new medium for entertainment. Created by Saatchi & Saatchi London and Deutsche Telekom, The Lenz App changes the way content can be viewed, bringing about a new way to consume entertainment and enabling anything magenta to become a viewable screen. The mobile app has been created especially for Telekom Electronic Beats, Deutsche Telekom‘s music and lifestyle program, and will launch with British virtual band Gorillaz.


Executive creative director: Jan Teulingkx

Creative director: Franki Goodwin, Will John

Creative: Bruno Di Lucca Goncalves, Tom Cleeland, Will Milner, Harriet Ronn, Barney Spiro

Head of design: Bruno Di Lucca Goncalves

Design lead: Daniel Reevem Talveer Uppal, Tomek Drozdowski

Head of planning: Sam Wise

Account handlers: Clare Shaw (international client services director), Sam Grischotti (business leader), Vitor Forte (account manager), Anne Schlicht (freelance account director)

Project manager: Hitomi Kato-Moore

Media buying agency: Mediacom

Media planner: Kari Jackson-Kloenther, Evan Depko, Andrea Milea, Jeppe Fischer-Mogensen

PR agency: Proud Robinson

Film production company: Strangelove

Film and production company executive producer: Tai Thittichai, Sophia Rothbart

Film production company producer: Rhun Francis

Animation production company: Passion Pictures

Animation production company producer: Matt Saxton

Animation production company executive producer: Cara Speller

Director: Papaya Dog @ Strangelove/Spindle

Editor: Papaya Dog, Ben Crook @ Speade

Agency film producer: Lisa Mason

Post production company: Coffee & TV

Audio post production company: Sam Farr @ Ravenscourt Studios

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