Digital
Transformation
Festival


16 March - 24 April 2020

Our online festival is underway with a packed programme of interviews and panels. Featuring talks from the industry’s biggest brands and most innovative individuals, this event explores what digital transformation really means for marketing.

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16 Mar 10:00 GMT / 06:00 EST

The Drum Digital Transformation Festival launch

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Gordon Young
Editor-in-chief at The Drum

CLR: Fight the Clean Fight by Marc USA

Agency: Marc USA
Client: CLR
Date: Mar 2020
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Jelmar, LLC, a respected leader in the household cleaning products industry, today announced the launch of a new creative platform for its CLR brand of products. The first campaign of the new platform, taglined 'Fight the Clean Fight,' brings a fresh and playful voice to the brand.

The Fight the Clean Fight campaign is the first piece of work from Jelmar's new partnership with marketing agency Marc USA. The campaign will make its debut in new TV spots, display advertising, the CLR brand social channels and on a revamped website.

Credits

Marc USA

CLR

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