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Girls Who Code: Why can't girls code? by McCann New York

Date: May 2016
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To prove that girls in fact do code, non-profit Girls Who Code has created a series of satirical videos that point to the ridiculous reasons as to why girls "can't code." With reasons like "they have boobs" and "they menstruate," the videos shine light on some of the unconscious biases that people have towards women who work in STEM fields. Created in partnership with McCann New York, the videos are meant to spark a conversation about stereotypes and help create a "more inclusive, well-rounded image of a programmer.”

Credits

Chairman Chief Creative Officer McCann XBC: Joyce King Thomas

Executive Creative Director: Priti Kapur

Group Creative Director: Susan Young

Designer: Kelly Kim

Director of Integrated Production: Aaron Kovan

Producer: Rebecca Magner

Director of Broadcast Production: Danielle Korn

Director of Talent Partnerships: Kimberly Kress

Account Director: Rosemary Calderone

Account Executive: Rachel Heiss

Global Strategy Director: Michelle Kiely

Communications Strategist: Courtney Bernstein

Director of Project Management: Stella Warkman

Production Company: Tool of North America

Director: J.J. Adler

Managing Partner Live Action: Oliver Fuselier

Executive Producer: Lori Stonebraker

Producer: Greg Jones

Post-Production: Spot Welders

Editor: Kevin Zimmerman

Executive Producer: Joanne Ferraro

Senior Producer: Amanda Slamin

Company 3/ Method

Executive Producer: Angela Lupo

Colorist: Jamie O’Bradovich

CO3 Producer: Katie Andrews

VFX Artist: Tom McCullough

Method Producer: Alex Tracy

Graphics: Craft

Director Craft Edit & Graphics: Karen Hennegan

Animation Creative Director: Steve Tozzi

Cutdown Editor: Paula Halton

Music: JSM

Executive Producer/Composer: Joel Simon

Composer: Neil Jason

Producer: Norm Felker

Mix: Heard City

Mixer: Eric Warzecha

Mixer: Evan Mangiamele

Audio Producer: Sasha Awn

Audio Producer: Talia Rodgers

Media Agency: Initiative

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