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Agency: GSD&M
Client: Walgreens
Date: Feb 2016
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Walgreens has rolled out a campaign created by Austin-based GSD&M called 'Whatever Makes You Feel Beautiful' that features two friends, Kate and Heather, and their candid conversations about beauty. A number of short videos feature the two women as they talk hair, glitter, and deodorant problems.

Credits

Chief Creative Officer: Jay Russell

CD/Copy: Leslie Shaffer

CD/AD: Nikki Baker

Senior Copy: Heather Apple

AD: Kate Griffiths

Sr. Producer: Alison Wagner

Sr. Producer: Rob Handy

Managing Director: Nancy Ryan

Account Director: Sabia Siddiqi

Account Supervisor: Elizabeth Brown

Director of Business Affairs: Jo Ella Mathis

Chief Strategist: Haley Rushing

Strategy Director: Luke Dreyer

Project Manager: Lynda Jackson and Lauren Bowen

Production Company: Society.TV

Director: Rachel Goldenberg

Director of Photography: Berenice Eveno

Executive Producer: Harry Calbom

Line Producer: Harry Calbom/Katie Dormeier

Editorial: Cut + Run

Editor: Staci Levan

Assistant Editor: Nick Kondylas

Producer: Gail Butler

Sound Design: Digital Domain

Sound Designer: Chris Erlon

Color/Online: Finlandia

Color/Online Artist: Nick Smith