The Drum Awards Festival - Official Deadline

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Clients: Ford , Google
Date: Nov 2017
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Ford India forged an alliance with Google to roll out an interactive 360 degree digital campaign.

As part of the campaign 'Fun on Your Side', users can Google search for ‘Fun with EcoSport’ after which they will be asked to choose their favourite fun activity such as movie mania, make a trip, grab a meal and fun hangout. After voting, consumers will need to click on a ‘Thank You’ link in order to win vouchers from Coupon Dunia.