The Drum Awards for Marketing EMEA - Awards Show

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Client: Rust-Oleum
Date: Aug 2018
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Rust-Oleum makes paint. Such is its versatility, creative agency Drummond Central wondered what the planet might be like if absolutely everything in it had been upcycled and re-styled with Rust-Oleum. It would be a world where anything was possible. Every object would be unique, cool, vibrant, and completely bespoke to the individual who’d painted it.

This campaign brings this world to life, featuring a series of amazing rooms and larger-than-life characters to show people that the limits of what they can achieve are the limits of their own imagination. It's designed to inspire the nation to paint something and 'Make it Yours’. Welcome to a world without rules.


Creative Agency - Drummond Central

Stephen Drummond - Creative Director - Drummond Central

Richard Rippon - Copywriter - Drummond Central

Bethan Seller - Director - The Gate

Hollie Newton - Producer - The Gate

Paul Mortlock - Director of Photography - The Gate

Garrod Kirkwood - Photographer

Chris Sarginson - Gaffer - The Gate

Lou McCann - Make Up - The Gate