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Clearscore: Live Checking by 18 Feet & Rising

Client: Clearscore
Date: May 2016
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ClearScore and 18 Feet & Rising today launch ‘Live Checking’, a new campaign set out to promote ClearScore’s free credit score report service. ClearScore launched in 2015, and this new campaign is the first campaign they have launched with creative agency 18 Feet & Rising since appointing them earlier this year.

The two humorous 30 second ads are directed by award-winning comedy director Steve Bendelack, who is known for working on Spitting Image, The Royal Family and The League of Gentleman. The first features a young couple lounging on the sofa, checking their credit score, with verbal input from the couple’s dog. The second shows a father and son, with the boy questioning where a pineapple gets its name from.

Credits

Executive Creative Director: Anna Carpen

Creative: Behrad Taherparvar, Louis Jopling

Additional Credits: Agency Producer: Julia Methold

Business Director: Adrienne Little

Production Company: Hungry Man

Managing Partner/ Executive Producer: Matt Buels

Director: Steve Bendelack

Producer: Jack Beardsley

Production Manager: Sophie Lumley

DOP: Richard Mott

Production Designer: Chris Lightburn-Jones

Costume Designer: Vicki Russell

Offline Editor: Robbie Morrison

Post Production: Vittorio Giannini (Executive Producer) @ Finish Post

Sound: Munzie Thind @ Grand Central