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Jon Bains
JB
Opinion
Being Digital: Look at your LinkedIn profile - would you hire you?
Opinion
Being digital: Does your brand really need a newsletter?
Opinion
Being digital: How to join the 99%
Opinion
Uncommon sense: Why the twenty-somethings you work with are more than just a marketing tar...
Opinion
Lessons in customer value from Adobe, Tumblr and Star Wars
Opinion
A manifesto for a Beautiful Bank
Opinion
Would McDonald's get away with McPlay in the UK?
Opinion
Smartphone advertising: Harder, better, faster - but how do you make consumers care?
Opinion
Feudalism or futurism - What happens when the top 1% use the bottom 1% as marketing collat...
Opinion
Schrödinger's computer – If the PC is dying, what would life look like without it?
Opinion
How two almost rights can become awfully wrong – managing consumer data privacy
Opinion
Learning from EA's botched SimCity launch - 10 tips to avoid alienating your customers
Opinion
How did Evernote handle its hacking crisis?