Global Radio’s Xfm has announced the launch of an eight-month partnership with Ford, which will see Ford SYNC, its new in-car entertainment system, sponsor the station’s Xfm Presents series of live music events.
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Mini has advised the public not to text while driving and suggested that they download its 'The Word Blocker' app, in a new campaign by Publicis Mexico.
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International - 14/05/2013
Google's overhaul of AdWords for multi-device search, called Enhanced Campaigns, has "polarised" the search community, according to general manager of Microsoft Search Network David Pann.
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International - 14/05/2013
Vizeum Sydney has created a stylish cinema advertising campaign for the New Peugeot RCZ sports car.
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Volkswagen Brazil has unveiled a new ad with AlmapBBDO to promote its side assist feature through YouTube.
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International - 13/05/2013
Pietro Panarisi has been named as the new head of press and PR for Volkswagen Commercial Vehicles.
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Audi has launched its new Audi SQ5 TDI with a new ad campaign from BBH featuring its first female protagonist for 20 years.
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Sydney agency The Mint Partners has been appointed by Hyundai Australia and will handle the company’s Australian communications.
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Holden’s Chief Financial officer has addressed the company’s latest financial results directly in a blog posted on the company’s website and circulated via Twitter by, amongst others, the company’s Senior Manager, PR & Technology Communications,... Read more
Infiniti has engaged TBWA\Chiat Day LA to promote its ‘Limited Engagement Spring Event’.
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International - 08/05/2013
Consumer magazines are failing to provide brand advertisers with effective cross-platform ad opportunities, according to a report from Monotype Imaging.
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International - 07/05/2013
Trader Media Group (TMG), publisher of titles Auto Trader and Van Trader, will close all print editions across its portfolio next month as it rolls out a digital-first strategy.
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Iconic French car brand Citroen has appointed Havas Worldwide Sydney as its advertising agency in Australia.
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Iconic British motoring icon the Mini, owned by BMW, has appointed Leo Burnett Tokyo as the creative agency for Mini in Japan.
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Toyota Aygo has announced a year-long partnership with music video and entertainment platform Vevo, worth seven figures.
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This delightful ad must have taken some doing to get it so utterly perfect. Parents everywhere will be nodding a 'been there' smile at the weary father driving through the night to soothe his baby to sleep; and the shots of the tot waking to... Read more
This is a very clever piece of advertising indeed. Instead of hiding the puppeteers controlling the two giant figures via the magic of post-production, they've been left visible for all to see - and the effect is so much greater than it might... Read more
Toyota has struck a seven-figure deal with music video platform Vevo, ending its long-running sponsorship of Channel 4’s T4.
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