Unlimited Group appoints Publicis' Amanda Morrissey as chief client officer
Unlimited Group, an agency network boasting Splendid, TMW and Nelson Bostock Unlimited, has appointed Amanda Morrisey about as chief client office.
Unlimited Group appoints ex Publicis president Amanda Morrissey as chief client officer
Morrissey joins from Publicis Groupe where she headed up global client strategy for Publicis Spine. The experienced C-suite exec will lead the network's clients around the world, and help "integrate Unlimited’s robust data and analytics capabilities into client teams".
Tim Hassett, Unlimited Group chief executive, said: “World-class agencies are built with formidable talent and powerful leaders.
"With Chris Mellish joining as chief executive of TMW Unlimited and with Amanda in place as group chief creative officer, I am proud to have one of the strongest leadership teams in the industry.
"We are committed to creating holistic, strategic marketing solutions for clients and put their needs first. Establishing this role and the calibre of talent we have with Amanda is yet another statement of our client commitment."
Morrissey added: “Unlimited Group presents an incredibly compelling offer for clients. The recent acquisition of advanced data and analytics capabilities, alongside existing research and insights hub, makes the group a highly desirable choice.
"The entrepreneurial nature of the group and the agility of approach means that we can truly deliver client-centric solutions based on real business outcomes."
The group most recently reported new business wins of Absolut Vodka, Department of Trade and Beavertown Brewery.
Last year the network restructured to bring data and creativity closer. Each of the group’s agencies now fall into one of the following seven categories: health, customer engagement, brand, digital transformation, B2B and technology, CRM and acquisition, and insight and analytics.