Once again brands, agencies and more have been trying to spook us this Halloween.
So whilst you put the final touches to your costumes and haunted houses, take a look at this scary bunch out trick or treating this year.
Vote for your favourite to see it featured as The Drum's special Halloween 'Ad of the Day' this weekend.
Jaffa Cakes: Halloween Jaffa Cakes
Brand: Jaffa Cakes
Title(s): Halloween Jaffa Cakes
McVitie’s Cakes has launched three new limited edition Halloween Jaffa Cake packs, designed by Springetts.
Building on the masterbrand relaunch earlier this year, all three packs feature a wealth of scary imagery. The variant names change to something scarier (Lemon & Slime and Zingy Orange) and the flavours becomes brightly coloured fruit ghosts. Mummies also feature on pack.
A major innovation is the Trick or Treat House. This haunted house shaped pack contains 14 assorted cake bars and is designed for sharing at Halloween parties.
Airbnb: Halloween Night in Paris' Catacombs
Title(s): Halloween Night in Paris Catacombs
This year’s Halloween campaign from Airbnb aims to appeal to those looking for a change from the usual festivities.
The holiday rental site is offering fans the chance to escape pint-sized pirates and mini goblins by spending the night in the world’s largest grace – Paris’ catacombs, home to six million souls.
House rules include ‘no tricks, but plenty of treats’, and ‘no bobbing for apples in the Catacomb pools’.
Forever Manchester: Little Print Shop of Horrors
Brand: Forever Manchester
Titles: Little Print Shop of Horrors
Agency: Creative Spark
Creative Spark’s annual Little Print Shop of Horrors has reopened once again in time for Halloween to raise money for Forever Manchester.
The award agency has once again teamed up with designers internally and externally to create a series of horror movie posters, this year themed around award-winning horror.
The designers all chose a classic horror movie for their limited edition poster and are competing to raise the most money for the Manchester based charity. 11 new posters have been released for sale including spins on classic films such as Beetlejuice, Jurassic Park and Sleepy Hollow.
Groupon: Win a DIY mummy costume
Title(s): Win a DIY mummy costume
To celebrate Halloween, Groupon is giving away 50 mummy costumes that’ll put your fellow party-goers efforts to shame. The free-to-enter competition will put you in with a chance of winning a specially designed costume that’s ultra-soft, and strong. Using patented 3 Ply technology, the costume can be self-assembled using an easy rolling technique. The costumes come in a pack of 9, meaning it’s possible to dress all your friends too in matching outfits.The prize draw is free to enter and is available online.
BMW: It's not witchcraft. It's BMW night vision
Title(s): It's not witchcraft. It's BMW night vision.
BMW have released a new Halloween social post, promoting their scarily good Night Vision. The technology uses thermal imaging to identify people, larger animals and witches in the dark.