The Lego Movie marketing assault continues as 'blooper reel' appears online

Following last Sunday's all-Lego ad break on ITV Lego is continuing its marketing assault for The Lego Movie by releasing a 'blooper reel' of outtakes from the film.

Gag reel highlights include Lego Batman - Will Arnett - fluffing his lines during several attempts to fly into the sun, Morgan Freeman's character taking a stumble mid-sentence, Chris Pratt's character messing up the well-known 'see-food diet' joke, and various incidents of the Lego set falling down to comical effect.

In addition to Arnett, Freeman and Pratt, Elizabeth Banks and Liam Neeson also have starring roles in the film touted as 'the greatest movie ever assembled'.

Gillian West

Gillian West is The Drum’s social media manager and works to ensure The Drum’s content reaches followers across platforms including Twitter, LinkedIn, Facebook and Instagram in an engaging, relevant and timely manner. Based in Glasgow, she has been actively involved in building The Drum’s Creative Works brand for over three years now and has interviewed major creative figures including Rankin, Peter Souter, Rosie Arnold, Bob Greenberg and Vicki Maguire. During her time at The Drum she has attended events such as Cannes Lions, the Edinburgh International TV Festival, Art Director’s Club Europe, D&AD and more.

All by Gillian