13 November 2012 - 10:01am | posted by | 0 comments

Video advertising in the UK: the future of online video ads and the impact of mobile

The Drum takes a look at the findings of the second annual UK Video Advertising Report released by online video network Brightroll.

Video advertising in the UK: the future of online video ads and the impact of mobileVideo advertising in the UK: the future of online video ads and the

Digital video is a key element of online behaviour, with 63 per cent of the UK population watching more than 10 billion online videos each month, and 65 per cent of the UK online video audience exposed to video advertising each month.

The Drum highlights some key findings from BrightRoll's annual report into digital video advertising.

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