Tomorrow is the deadline for entries for the Drum's Fauxlympics in association with the Chip Shop Awards, and we can promise that no-one has deliberately tried to lose - they're all great.
Just come up with an idea? Email it to ishbel.macleod@thedrum.com, along with the agency name and creator's name (if applicable), the category you want to enter it into, and the brand the ad is for.
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Isn't 'Life flows better' a Visa campaign?... fail
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@yeahinabituk I think that's the point
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Look at the copy again :) @yeahinabituk
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McCann Birmingham should be ashamed. Very poor taste and disrespectful to those brave souls that put themselves in danger
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@webma17101 I agree, I'm sick of seeing 'shock tactics' used in an attempt to be funny. Its not clever, it's not outside the box, it's just rubbish, thoughtless & in such bad taste.
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Totally agree with @webma17101
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@webma17101 I think this campaign is about pushing the boundaries. I don't think any of them are to be taken in any way seriously.
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Not sure what's worse. The ad, or ripping off a Jimmy Carr joke.
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Your beef is with Jimmy Carr. It's his gag.
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Just goes to show........McCanns can't come up with anything original, just because a crap comedian comes up with a gag doesn't mean you have endorse it in this way, don't try and defend this even if it is for a laugh in this context, no excuse @Gentle lovemaking
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Agree. What were McCann Birmingham thinking! Poor taste, not funny and not creative. Who the hell signed that one off! Think alot of clients will be giving them a wide berth in the future.
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I wouldn't want to be a McCann Birm client if it takes 12 people's time to rip someone else's idea off...
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Pure creativity!
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Sorry, typo.
Puerile creativity!
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