News - Advertising

News - Advertising

Zippo's personalised campaign taps into consumer desire "to be famous, even if just for 5 seconds" says global brand manager

Zippo's personalised campaign taps into consumer desire

American lighter brand Zippo has created a new brand ambassador Jax ‘No Pain’ McFlame to front... Read more

UKIP's £1.5m European election campaign criticised as leader Nigel Farage claims 'political earthquake' on its way

A UK Independence Party (UKIP) campaign claiming that Europeans are out to take employment away... Read more

Creative Works: Vote for your favourite, winners to be featured in 14 May issue of The Drum

Creative Works: Vote for your favourite, winners to be featured in 14 May issue of The Drum video

Every week The Drum publishes a selection of new Creative Works. ... Read more

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