In an effort to better understand the effect of its TV advertising, Homebase has entered into a three year partnership with Sky IQ, the BSkyB subsidiary which tracks multi-channel customer behaviour to provide brands with a fuller picture of... Read more
Kids clothing brand The Fableists, a joint venture between Little Black Book director Matt Cooper and advertising agency Brothers and Sisters, has unveiled its first promotional film which will go on to form part of an ambitious series documenting... Read more
Four months ago, Steve Taylor, a copywriter who had been living his advertising dreams in New York, decided to give up the day job to trek across the USA and spend one month at a time at a variety of creative agencies.
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Thetrainline.com is highlighting how its app is ‘Brilliant for train stuff. Rubbish for anything else’ in a new advertising campaign launching this week demonstrating how easy it is to book tickets and check travel information using a mobile.
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Children behave like monkeys in this charming short for Weetabix directed by MJ Delaney. The choice of music, combined with lovely shots of children monkeying around make this a perfect recipe for the breakfast cereal company. Given her superb... Read more
Cancer Council, JWT Sydney and friends and family of Chrissy Amphlett have joined forces to launch the ‘I Touch Myself Project’, raising awareness of breast cancer as a tribute to the Australian vocalist who passed away from the disease almost a... Read more