Facebook’s Nicola Mendelsohn on guest-editing The Drum

Nicola Mendelsohn, vice-president of EMEA at Facebook, recently shared her thoughts on guest-editing a special issue of The Drum. Speaking to The Drum’s magazine editor Katie McQuater at Cannes Lions, Mendelsohn said having the opportunity to...

How to do bad advertising well

Coke does it like a boss. Apple did it brilliantly for a decade. Dyson is up there, too. They all do bad advertising, and they make it work. By ‘bad advertising’, I mean the kind of work that no self-respecting creative director would take to...

Where are all the white people?

This seems to be a recurring movie on a loop for me. Amazing people of color on stage at an industry event — sharing their experiences and point of view. It’s usually different than the usual narrative in the industry which is pervasively...

Entering creative awards is sanity not vanity

Along with death and taxes, life’s other two certainties are that consumers never admit to being influenced by advertising, and marketing directors are never influenced by ‘cold calls’. It must be true. The research says so. Yet we know for...

Deutsch’s Favat shares the view from the Cannes jury room

Sequestered from the rosé and the walks up and down the Croisette, Pete Favat, North American chief creative officer of Deutsch, found that he wasn’t necessarily getting a "vibe" of the Cannes Lions — except for the work as president of the...
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