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Olivia Cox

OC

Mention Me on the role of recommendations in marketing and the importance of prioritising loyal customers.
The Drum Network

Why loyal customers are key to growing your financial service
Given the passing of Single's Day, Mention Me reflect on its rise in popularity.
The Drum Network

Chinese Singles’ Day: a major opportunity for your brand?
Mention Me revamp the parameters of Black Friday shopping and suggest that it could be a valuable opportunity for luxury brands.
The Drum Network

Thought luxury brands weren’t a good fit for Black Friday? Think again
Mention Me on the rise of influencer marketing strategies and how to lean in to the trend.
The Drum Network

Your most powerful influencers aren’t who you think