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Having run Profero (now Lowe Profero)
for more than a decade, Daniele
Fiandaca is well-versed in all things
digital. Until recently he was head of
innovation at Cheil, leaving this year to
focus on his global collective Creative
Social. Last year Fiandaca delivered
the second most awarded campaign
of 2013, ‘We are David Bailey’. He
recently co-authored the book Hacker,
Maker, Teacher, Thief: Advertising’s
Next Generation, and is a course
leader at Hyper Island.
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