James Blunt accidentally emails ‘the whole of the UK’ in marketing for new single

Twitter was in a state of confusion this morning after a series of people complained about emails sent to them from what seemed to be a James Blunt mailing list, calling them ‘friend’ and promoting Bonfire Heart, his new single.Blunt unveiled his new song on BBC Radio 2 earlier this morning.The email discussed the new song, closing with the line “The song is about love, life, fear and hope…and more than anything, you…and me…”

Oops... Just emailed the whole of the UK by mistake! Ha!

— James Blunt (@DirtyLilBlunt) July 29, 2013

If you receive an email with a link to the new James Blunt single, don't click on it. It's a link to the new James Blunt single!

— Mikey Guitar (@MikeyMutineer) July 29, 2013

I suppose a national cock up is one way to get attention for a new single... #JamesBlunt

— ben. (@ben_jermaine) July 29, 2013

I do not have an email from James Blunt.I am sad.

— Louie Edward Penfold (@LouiePenfold) July 29, 2013