Accord Marketing

Brilliantly joined-up marketing. Our job is simple. To help you: Understand your customers. Create the right messages to make them act. Make decisions based on research and data. Achieve the maximum return from your budget.

London, United Kingdom
Founded: 1988
Staff: 70
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Skills
Creative & Design
Creative & Production
Creative Advertising
Brand & Identity Design
Brand Advertising Creative
Brand and communication strategy
Digital
Digital & Social
Digital / Web
Digital advertising

and 6 more

Clients

Dayinsure
Titan Travel
El Al Airline
ROL Cruise
Sinceritas
Hapikata
Regent Seven Seas Cruises
Ramsay Health Care UK
Ambassador Cruise Line
Tottenham Hotspur

Sector Experience

Travel
Travel & Hospitality
Travel & Tourism
Travel and Leisure
Financial & Professional Services
Insurance
Recruitment Services
recruitment
education; financial services; hospitality; telco;
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Boutique Bike Tours bring Accord Marketing along for the ride

by Mark Lewsey

June 25, 2021

We are so delighted to welcome Boutique Bike Tours to the Accord family!

Tour specialists Boutique Bike Tours have appointed Accord Marketing to steer their digital marketing strategy and re-energise their branding ahead of Paris’ much anticipated rebound post-lockdown.

Accord’s digital strategy and performance experts worked together to quickly understand the brand’s positioning and marketing objectives before scrutinising performance and identifying key areas of opportunities for innovation. The pace set by the client and embraced by Accord was fast and efficient, with the entire process, from RFP response to pitch win, taking less than a week.

“Whilst this has been a long search and is a big decision for us, we feel the opportunities Accord identified in their proposal and the creative work we have seen will have the greatest impact. We are very much looking forward to working with Accord as we relaunch and grow our business.” Stu Rendall, founder of Boutique Bike Tours.

Previously reliant on online travel agents and partners for bookings, a new approach is taking shape. Work has already started with an initial SEO and User Experience audit that will provide evidence-based areas of improvement, as well as help generate new data which, in time, will build a fluid database and a clearer picture of key target audiences both cross-continent and closer to home.

Accord are delighted to be working with Boutique Bike Tours at this pivotal time with chief operations officer Simon Gear commenting, “Our focus is on getting momentum moving effectively and well ahead of the post-pandemic recovery. Boutique Bike Tours have a fantastic product and approach to their customers, which gives us enormous confidence in both the strategy and tactics that are planned.”

Tags

client win
Creative & Art
SEO
Marketing Agency
digital agency