The Drum Awards Festival - Official Deadline

-d -h -min -sec

The Drum Awards The Drum B2B Awards Abm

A November to remember: 5 award wins in a month for Digital Radish

Digital Radish

|

Open Mic article

This content is produced by a publishing partner of Open Mic.

Open Mic is the self-publishing platform for the marketing industry, allowing members to publish news, opinion and insights on thedrum.com.

Find out more

February 19, 2021 | 2 min read

It may not have been the most conventional awards season we’ve ever attended this year, with ceremonies taking place on zoom rather than the usual swanky hotel ballroom, but that didn’t stop us having a ball

In fact, with two gold awards at The Drum B2B Awards 2020, shortly followed by a gold and two silvers at this year’s B2B Marketing Awards, we managed to stack up the best awards haul of our agency’s young life! Read on for more info.

A banging result at The Drum Awards for Karhoo

First up came The Drum B2B Awards, where our campaign for digital ride-hailing platform Karhoo picked up not one, but two golds, for Best Use Of Personalisation and Best Limited Budget Campaign.

A one-to-one ABM campaign that centred around a bespoke, passport-style DM, the work really struck a chord with the online travel agents it targeted, and managed to surpass all KPIs in the process. Huge thanks go to the whole Karhoo team, who couldn’t have been more supportive.

Striking gold (and silver) at the B2B Marketing Awards

A week later came the B2B Marketing Awards, where our Backup. Move Forward campaign for cloud data management provider Veeam struck gold for Best Sales Enablement Initiative. It was a highly personalised one-to-one ABM programme that achieved its lofty targets with ease – despite taking place during an unexpected global pandemic. Once again, a great deal of thanks goes to the Veeam team, who well and truly earned their victory.

And, as if that wasn’t enough, our campaign for Karhoo claimed two silvers, for Best Limited Budget Campaign and Best Use Of Direct Mail.

So, all in all, it’s been quite a month for the Digital Radish team – and we’re hungry for more success in 2021.

About Digital Radish

Digital Radish is the ABM, branding and marketing agency for complex technology brands ready for change. Find out more about us here or email us at hello@digitalradish.co.uk.

The Drum Awards The Drum B2B Awards Abm

Trending

Industry insights

View all
Add your own content +