With change on the horizon, does your brand have the right search partner?
As industry-leading firms predict key shifts in media inventory and user behavior in the search realm, we examine the best-rated search specialists in the UK.
Search behaviors - and the ways brands cater to them - may be set to change over the next year / Arkan Perdana
According to Dentsu, one of the largest ad agency groups in the world, generative AI technology is set to alter the way people use search tools. There’s also likely to be an entirely new world of media inventory created to cater to those behaviors. Once again, the rules are changing.
That means, for brand advertisers big and small, having the right partner with the right capabilities will be key. With that in mind, we scanned through our own client-endorsed database of British agency firms to find the best-rated specialist agencies in this area.
In case you’re not familiar, The Drum Recommends is a free service designed by The Drum to help marketers find relevant, trusted agencies. Recommendations are based on reviews from their clients.
Every year, The Drum Recommends receives thousands of ratings from advertisers. Marketers complete a survey that scores their agency’s performance, the quality and range of their services, as well as price. Agencies must receive at least three client ratings to become recommended for a service.
Below, you’ll find the names, headcount and office locations of the 20 top-rated agencies, as rated by their clients for their paid seach and PPC service.
| Agency | Number of staff | Location(s) |
|---|---|---|
| Adfabric Media | 5 | London |
| Altar Group | 32 | Dundee |
| Bind Media | 25 | Bath |
| Click Consult | 50 | Chester |
| Crafted | 80 | Ipswich |
| Cremarc | 20 | Woking |
| DNRG | 38 | Bristol |
| Harrison Carloss | 13 | London, Manchester, Stoke On Trent |
| Launch Online | 27 | Bristol, Exeter |
| Loom Digital | 18 | Bristol |
| MRS Digital | 38 | Fleet |
| Propel Digital | 10 | London |
| Push | 70 | Athens, Dubai, London |
| Rebel | 18 | London |
| RH Advertising | 13 | Exeter, Plymouth |
| RocketMill | 150 | Brighton, London |
| Space & Time | 122 | Edinburgh, London, Manchester, Reigate |
| Storm | 20 | Southend-On-Sea |
| Summit | 80 | Hull |
| This Digital | 6 | Chester |
Would you recommend your agency partner to another marketer? Tell us all about your experience by rating their services. And if you work for an agency that you think deserves to be recommended, all you need to do is register with The Drum for free.